Acquire newsletter subscriptions and insights on your consumers

Today’s consumers want to receive value in return for loyalty. In order to provide value, you need to know who your consumers are and what is important to them. Basebuilder CRM is a proven campaign solution that converts your anonymous consumers into rich online profiles. With this data, you are able to engage your consumers with personalized messages and establish 1-to-1 relationships.

Typical Objectives

  • Grow email database
  • (interests, purchase influencers, family profiles, etc.)
  • Validate CASL-compliance (Canada)

Potential Additional Objectives

  • Gain customer insights
  • Increase in-store and ecommerce website sales
  • Generate website traffic
  • Increase social media followers (Facebook Likes, Twitter followers)
  • Facebook Likes
  • Increase app downloads

Point of Sale






Monitor and optimize your campaign as it runs

Whether you want an update at a glance or get into the details of the data, our state of the art dashboards show real-time information and conversion rates. You can generate reports to gain the insights you need, down to the distribution point, a date or a time of day.


Responsive web design

Each campaign is custom designed to ensure that your consumer is immersed in your brand throughout their journey from activation to conversion. We will monitor the performance of our creative and copy during the campaign and make appropriate enhancements to optimize the results.